As a Virtual Assistant, I specialise not just in web design but also in business development and administrative services. I have found many people with small businesses often wondering as to whether a website would really benefit them. I have come across quite a few people with small businesses who have asked me whether a website would really make a difference to their business.
Here is my response to the question so many small business owners have asked me.
Do I really need a website? Answer: YES! Here is why…
1. Introduce your products and services: These are the days of “Enquiry Marketing”. Make your business available to everyone every hour of the day and let your customers be in control.
2. Become Recognised: Make yourself stand apart from your competitors with clear, recognisable branding while displaying your products and services to the entire world.
3. Boost Sales: Explain benefits, compare products, and publish testimonials from happy customers.
4. Earn More: Subsidise income and demonstrate knowledge by selling e-books for people to learn from.
5. Professionalism: A letter from “you@yourbusiness.com” will open more doors than an email from a hotmail account.
6. Be Found: People use locally defined keywords in the search engines, “Craft Shops in Cornwall”, for example. This will lead them to your place of business, opening times, contact information, location and more.
7. Collate Valuable Information: An enquiry form on a website will often provide you with quite a bit of very valuable information from customers and other interested individuals.
8. Marketing & Advertising: Newspapers and Magazines have 2 significant disadvantages when advertising. 1) Once printed updating them is time consuming and expensive 2) The information you can print is limited. A web site can be updated instantly with little or no cost involved.
9. Promote: Do you promote your business at workshops or tradeshows? Increase awareness and advertise the event on your website.
10. People Buy People: A well-developed website displays a viable business, conveying trust and credibility while gaining loyal customers through good customer service.
When choosing to purchase a website, using a virtual assistant will give you a lot more for your money and also the opportunity to take your website further once it has been developed.
So what are the benefits of working with the right Virtual Assistant?
More than just a Web Designer: When purchasing a VA website package you get a professional designer that offers excellent marketing and business advice including usability consulting and search engine optimisation. Your website will not only look great, it will be easy to find and user friendly.
- Diverse: A VA can design and deliver other marketing materials such as business cards, brochures, flyers and more.
- Professional: Most VA’s will have a large repertoire of business experience, skills and knowledge enabling them to be a valuable asset in assisting you to achieve your business goals.
- Efficient: The services of a VA are delivered when you need them with completions to tight deadlines.
- Convenient: As the vast majority of Virtual Assistants work from home, they can be available as and when you require their services.
- Affordable: There is always a VA to suit all budgets, and many offer package deals which include support and administration services to compliment your website.
- Independent: As an independent service provider, a VA can negotiate all aspects of project work, hours and rates, and the best of them offer an absolutely FREE No Obligation Consultation.
Michelle Dale is The Managing Director of Virtual Miss Friday, an Experienced Executive Virtual Assistant who collaborates with businesses and individuals with the sole aim of accomplishing their professional goals. Want to learn more about these comprehensive online business building success strategies? Join the Campaign for FREE Virtual Assistance right now!
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